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Southwestern Company / Great American Ranked In Top 5,000 Companies In America

Posted in Leadership Coaching, Sales Coaching with tags , , , , , , on September 11, 2012 by Dustin Hillis
Southwestern/Great American Inc. 5,000

Southwestern/Great American ranked in the top 5,000 companies in America by Inc.

http://www.inc.com/inc5000/profile/southwesterngreat-american

Inc. Magazine recently ranked Southwestern/Great American as one of the top 5,000 companies in America.

For more than 30 years, Inc. has celebrated the fastest-growing private companies in America. To be honored this year is a particularly notable achievement. To rank among the 2012 Inc. 5000, Southwestern had to thrive through three of the toughest years this economy has seen in living memory. To be successful in such times takes a team with creativity, resilience and tenacity.

As an Inc. 5000 honoree, the Southwestern Family of Companies now shares a pedigree with Intuit, Zappos, Under Armour, Microsoft, Jamba Juice, Timberland, Clif Bar, Pandora, Patagonia, Oracle and other notable alumni. The class of 2012 added such powerhouses as Chobani, CDW, Levi Strauss and a little social media company called Facebook.

Several people have already asked us “how did you do it?”

The top 3 common characteristics in the Southwestern Family of Companies are:

1. Persistence:  “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated failures. Persistence and determination alone are omnipotent.” – Calvin Coolidge
Most companies think they need to hire the right talent to be successful.  Southwestern focuses on hiring people who are willing to work hard, study hard and are teachable. Then we plug them into a proven sales system and sales culture, and that is what makes them top producing salespeople.

2. Focus On Doing What’s Right:  Henry Bedford (CEO of Southwestern) often says “It doesn’t matter who is right.  All that matters is what is right.”
The removal of the ego and being okay with “not being right” is one of the hardest things a driven business leader has to do.  Bad decisions are made when a business leader is focused on “being right” and saving face or trying to look good. It’s easy to make progress when everyone in the company is focused on doing what is right.

3. Build Your People and They Will Build a Great Company:  Spencer Hays (the majority share holder of Southwestern/Great American) has always focused on putting resources, training, coaching and consulting into his sales teams, leadership teams and team of employees.  He says that the secret to success is not having the fanciest product or technology on the market.  It’s having a quality product that your company can provide that fills a need in society.  Then focus your time and effort in hiring, training and motivating quality salespeople to serve your customers well.

For more information about how to build these types of systems in your company, fill out this form:

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